Globally recognized social media sensation Ricky Berwick is partnering with Sticker Mule to captivate audiences worldwide
Ricky Berwick Hot Sauce
AMSTERDAM, N.Y., Aug. 15, 2024 — Sticker Mule, the Internet’s most kick-ass brand, is excited to announce the arrival of its new White Label Hot Sauce, allowing customers to customize Sticker Mule’s award-winning “Mule Sauce” with their own branding.
To boost the debut of White Label Hot Sauce, Sticker Mule partnered with Internet personality Ricky Berwick. Together, they launched a marketing campaign to promote this major new product. Berwick is a globally recognized social media sensation, celebrated for his creative and hilarious video content that captivates audiences worldwide.
“Mule Sauce started as a dare but it’s become a sensation with 1 million bottles shipped annually. Now, with white label hot sauce, we’re allowing everyone to use our award-winning recipe to promote their business, brand or just have fun,” said Anthony Constantino, CEO of Sticker Mule.
Since launching in 2019, Mule Sauce has become a fan-favorite condiment, earning a loyal following with its unique sweet heat and versatility that enhances any dish. Mule Sauce has quickly positioned itself as an everyday hot sauce, rivaling iconic hot sauces like Tabasco, Frank’s RedHot, and Sriracha.
“If you’re an influencer, you’re an idiot if you don’t buy white label mule sauce to grow your brand. I’m buying it and selling it because I’m not an idiot and because it’s delicious,” said Ricky Berwick.
Sticker Mule’s white label hot sauce is perfect for restaurants, brands, influencers, or as a unique gift. Customers can easily upload their design, and Sticker Mule will prepare an FDA-compliant label. Or, start with a design template and create a label using Sticker Mule’s intuitive design tool, Studio. Once the order is placed, customers receive an online proof showing how their hot sauce will look, with free revisions until they are happy.
Mule Sauce is featured in every White Label Hot Sauce bottle. It’s known for its perfect balance of sweet and spicy, with a three-out-of-five heat intensity. It pairs well with nearly any dish and adds almost zero calories, making it a guilt-free addition to any meal.
