A Media tour conducted by the National Confectioners Association in partnership with D S Simon Media discussed new information to help Americans sweeten the season – on October 31st and beyond.
A Media tour conducted by the National Confectioners Association in partnership with D S Simon Media discussed new information to help Americans sweeten the season – on October 31st and beyond.
NEW YORK, Oct. 11, 2024 (GLOBE NEWSWIRE) — What’s the best way to celebrate the Halloween season? Chocolate and candy, of course!
On Tuesday, October 1st, Carly Schildhaus, spokesperson for the National Confectioners Association, conducted a nationwide media tour discussing these key topics:
- The most popular Halloween treats of 2024
- Excitement about Halloween throughout the country
- How chocolate and candy enhance the Halloween season and other special moments throughout the year
American consumers are treating themselves and others as they celebrate the Halloween season. According to a recent survey from the National Confectioners Association, 94% of people will share chocolate and candy with friends and family, demonstrating the unparalleled consumer demand fueling remarkable retail trends like “Summerween” and “Aug-tober.”
NCA also found that more than half of Americans start enjoying Halloween treats before October 31 – serving as further proof of the central role that chocolate and candy play in the season. Sharing chocolate and candy is a perfect way to connect with others, and the Halloween season is the perfect time to do so – especially as people are looking for more moments of celebration than ever before.
