MSIG’s success is fuelled by its digital-first approach and strategic partnerships, with notable tied ups with leading industry players such as HSBC Singapore and Scoot Airlines to offer tailored insurance solutions to a broad customer base; and collaborating with its business and intermediary partners to mitigate risks for SMEs and corporations.
In the past year, the general insurer has rolled out new and enhanced offerings including electric vehicle coverage, a simplified yet comprehensive SME package product, and a Regional Insurance program to support small and medium-sized enterprises’ expansion beyond Singapore shores. Its latest product – PA RecoveryPlus – provides comprehensive coverage across essential, recovery support and lifestyle benefits, catering to customers at different life stages with vital benefits extending to home recovery assistance and permanent caregiver grant.
MSIG has also leveraged smart technologies such as ChatGPT to further elevate its customer service and advanced AI solution in claims management, with the latter winning a separate award for setting a new industry standard in motor fraud prevention.
Amidst its drive for innovation, people development remains a key focus for MSIG, with progressive policies, staff training, reward and recognition programs contributing to a culture of collaboration and high performance. Its commitment to employee well-being is further exemplified with initiatives like Flexible Work Arrangement, Mental Health Support and Total Employee Wellness Program to attract, engage and retain talents.
“Employee engagement and business results are closely linked. By delivering meaningful and engaging staff programs, we want to create a positive work culture at MSIG where our people are encouraged to go above and beyond every day for our customers and business partners,” said Sharon Teo, Senior Vice President of Corporate Services, MSIG Singapore.
For more details on the award winners, visit InsuranceAsia News’ website here. 
