Fans Lined Up to Purchase Stan Lee Universe Limited-Edition Apparel; for Signings by Esteemed Pop Culture Artists; and to Attend the “Stan Lee: The Next 100 Years” Panel
BEVERLY HILLS, Calif., July 30, 2024 – Kartoon Studios (NYSE AMERICAN: TOON), the controlling partner of Stan Lee Universe, LLC, celebrates a tremendously successful 2024 San Diego Comic-Con roll-out of multiple Stan Lee Universe activations, including the debut of limited-edition apparel and digital collectibles from Multiverse Clothing and VeVe; signings with celebrated pop culture artists at VeVe’s booth, and the Stan Lee: The Next 100 Years panel last Saturday, which offered a sneak-peek into what’s coming from Stan Lee Universe, as well as an EXCLUSIVE STAN LEE TRAILER looking at the icon himself.
“On the heels of a world record weekend box office for Deadpool & Wolverine, two key characters in the universe that Stan Lee co-created, as well as the weekend news that Robert Downey Jr, was revealed to be the new Dr. Doom in Marvel’s upcoming Avengers films, it was more clear than ever that Stan Lee remains an unequaled force in pop culture, and we certainly experienced his enduring popularity this last weekend at San Diego Comic-Con. His 20 million fans across the social media landscape fuel comic books, TV, film, and merchandise, and they can’t seem to get enough of the great icon,” stated Kartoon Studios Chairman & CEO Andy Heyward.
This last weekend, numerous fans attending San Diego Comic-Con lined up at VeVe’s booth to purchase Stan Lee branded limited-edition, high-end apparel from Multiverse Clothing that unlocked unique digital collectibles from VeVe; and exclusive signing sessions with renowned pop culture artists, Burton Morris and Rob Prior, who created artwork on the apparel (along with Bill Sienkiewicz). To learn more, please visit: https://store.multiverseclothingcompany.com/
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Yu, Co-Founder & CEO of VeVe, and partner in the launch of the Stan Lee Universe ‘phygital’ collectible program, stated, “We are thrilled to be partners with Kartoon Studios and Multiverse Clothing in a truly unique collaboration to debut a line of limited-edition digital collectibles and apparel last week and not only have sales been strong right out of the gate, but our community and fan reactions have already exceeded our high expectations. We are thrilled to be working with the Stan Lee Universe brand and are eagerly anticipating the launch of Drop 2 this fall.”
Kartoon Studios’ Andy Heyward & VeVe’s David Yu
Additionally, “Stan Lee: The Next 100 Years” panel on Saturday, moderated by Heyward, featured screenwriter, television producer, comic book writer, novelist and Arrowverse co-creator Marc Guggenheim; David Yu, Co-Founder & CEO of VeVe, the global leader in digital collectibles and comics derived from some of the world’s best-known IP; originator and executive producer of the Batman movie franchise and esteemed comic book historian Michael Uslan; globally renowned pop artist best known for his bold and graphic depictions of American icons, Burton Morris; and lead curator of the acclaimed “Stan Lee: Beyond the Book” exhibit at the UW American Heritage Center and the foremost Gen-Z authority on Stan Lee, Hazel Homer-Wambeam.
Heyward commented: “The San Diego convention center was filled to capacity with over 130,000 fans who travel from every corner of the world to celebrate the stories, characters, and creators they love, and based on the strong fan reactions we saw this weekend, Stan Lee will continue to be among their favorites for a very long time.”
Stan Lee Universe, alongside the company’s premiere entertainment platform for kids and families, Kartoon Channel, which has grown in only four years into a profitable streamer, as well as the upcoming megabrand, Kartoon Studios’ Winnie-The-Pooh, is the 3rd tentpole of the company’s long-term business model of further expanding its streaming business globally and producing and delivering high-quality animated content for preschoolers through young adults and families worldwide.
