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Avery Dennison wins AsiaStar 2022 award for AD CleanFlake

Avery Dennison CleanFlake™ collection

SINGAPORE  30 January 2023 – Avery Dennison Corporation (NYSE:AVY), a leader in global materials science and manufacturing, has emerged as the winner under the ‘Eco-Package’ category at the AsiaStar 2022 awards.

Accredited by the Asian Packaging Federation, the AsiaStar Awards are given in recognition of excellence in packaging design in terms of innovation, functionality, graphic appeal, efficiency and environmental performance.

Avery Dennison has been awarded the best environmentally sustainable package for its AD CleanFlake solution. The AD CleanFlake adhesive technology enables the recycling of both polyethylene terephthalate (PET) and high-density polyethylene (HDPE) packaging to help brands meet sustainability targets, comply with regulations, and increase the availability of recycled plastic, resulting in less landfill waste.

During PET recycling, the adhesive deactivates to allow the label to separate cleanly from the container, leaving the plastic free of adhesive residue. During coloured HDPE recycling, the label stays attached, but does not compromise the resulting plastic pellets, due to its mono-material feature.

AD CleanFlake is a part of Sustainable ADvantage, the Avery Dennison portfolio of sustainable label solutions. Learn more at label.averydennison.com.


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